As region Senior Marketing Manager CEBI (Central EU, Baltics, and Israel), you will be responsible for developing and executing the assigned marketing plan for a diverse region of growth markets in Europe, in line with company strategy to deliver the objectives.
You will also be responsible for leading the local marketing organization, priority setting, providing general strategic direction to drive local commercial success & serve as part of the local management organization.
You will translate and execute regional marketing plan to local expectations and needs to drive brand awareness, doctor sign up and growth within OPEX budget including: Strategy Planning as part of Annual Operational Plan, Localize campaign materials, Implementation of media Planning including Digital, Local evidence development (publications, speakers), Local Congress + exhibitions, OPEX Budget Management
You will manage and supervise international marketing team
You will develop country market insights and analytics to successfully execute country market plans
You will translate and support of development of marketing campaigns to support product launches with regional brand managers (sales material, educational content, clinical support, online communication)
You will be developing and maintaining relationships with country speakers, customers and universities
You will cooperate with sales and finance teams to support business growth as well as with the global, regional and local marketing teams
Our requirements
Bachelor degree or above, preferably in a marketing or business related field
Fluent in English
Minimum 5-7 years of proven work experience in Brand Management at country level / similar experience
Minimum 2 years of professional experience in people management
Industry background in the medical device field, preferably with products that are sensitive to active consumer/patient demand
Preferably sales experience in medical devices
Availability to travel up to 60% through the region
What we offer
Benefits like private healthcare, Multisport card, private insurance etc.
Relocation support for candidates outside of Wrocław
Corporate products (Invisalign system) at discounted prices