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Trade & Shopper Marketing Manager page is loaded
Apply locations: Warszawa, time type: Full time, posted on: Posted 30 Days Ago, job requisition id: 540596
Trade & Shopper Marketing Manager
Trade & Shopper Marketing Manager responsible for building outstanding shopper experience in omnichannel.
Your role:
Having a great impact on how we interact with our consumers during whole decision journey with strong focus on in-store engagement and online excellence.
Building expertise of a category, based on the knowledge of shopper insights, market data and best practices, stock & sell-out data from retailers and identifying biggest growth opportunities for the category.
Leading the creation of trade activation plan for key categories taking into account channel specifics and tailor made approach.
Constant monitoring of Philips in-store position (in-store excellence) online and offline, setting improvement targets in each trade area and driving actions to close gaps.
Understanding the growth pillars for category and channel, prioritizing key growth drivers, key category segments, shopper target groups, shopper triggers and barriers in order to come up with category strategy and recommendations of channel activation.
Leading and executing tactical promotions in category under responsibility.
You will be a part of category-oriented, omnichannel Trade & Shopper Marketing team cooperating with Sale, Marketing and Digital teams.
You will be responsible for Male Grooming category.
From competitive salary, annual incentive bonus to family friendly policies, flexible benefits and access to Philips University, a career at Philips comes with all sorts of wonderful benefits. Be sure to speak to your recruiter about the benefits in your region.
Youre the right fit if:
You have experience in trade & shopper marketing management or similar position.
You have knowledge of e-commerce media & following latest trends, digital background will be an advantage.
You have understanding of business operations, marketing principles, management skills and techniques.
You are able to lead category/channel trade marketing change projects.
You are able to work independently and provide consultative advice within specific functional areas.
You have analytical mindset with ability to analyze data from various sources.
You possess strong commercial communication skills.
You are flexible and self-motivated team player.
You are fluent in English.
You have active driving license (B category).
How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we wont stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips.
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At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life.
For more than 130 years, we have been creating technologies and innovations that improve peoples lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health.
We’re committed to building a diverse and inclusive workplace culture where people feel heard, valued and connected. Because we know the possibilities are unlimited when people feel empowered to grow and succeed together.
It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age,
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