➡ Ownership-based, end-to-end delivery of content projects;
➡ Planning and creating content on IT, technology, DevOps, and cybersecurity topics in English and (occasionally) in Polish;
➡ Creating various forms of content including blog posts, technical articles, social media posts, video scripts, presentations, email content, press releases, competitor comparisons;
➡ Participating in guest-blogging activities;
➡ Promoting content and increasing its reach using owned channels (ads, mailing, SM) and external channels;
➡ Content analysis and edits to improve SEO;
➡ Searching for and testing new opportunities and channels for growth in organic and referral traffic;
➡ Working with insights, personas, KPIs, and sales funnels;
➡ Analyzing conducted activities, their constant optimization, and reporting.
requirements-expected :
➡ Min. 3 years of experience in a similar position;
➡ Experience in a B2B product company;
➡ Technical knowledge and familiarity with the language of DevOps and cybersecurity pros;
➡ Skills and experience related to writing, creating, and optimizing technical marketing content (IT, DevOps, and cybersecurity topics);
➡ Advanced proficiency in both Polish and English (C1/C2) (occasional translations may be needed);
➡ Knowledge and practical experience related to organic traffic optimization (SEO);
➡ Ability to analyze metrics, qualitative data, and the ability to transform analysis into optimization activities;
➡ Knowledge of analytical tools, including Google Analytics and Google Search Console;
➡ Understanding the role of content marketing in the PLG (Product-Led Growth) model.
offered :
? Real impact on the companys marketing strategy;
? All necessary tools and equipment;
? Welcome pack with nice surprises;
? 26 days of paid suspension of services (B2B);
? 10 days of inability to provide services (B2B);
? Training budget for your development;
? Access to the CXL training platform;
? Free English lessons during working hours;
? Co-financing for the Multisport card (e.g., Multisport Light for 1 PLN);
? Private medical care Luxmed (e.g., Standard-Individual Package for 1 PLN);
? "Day for U" - an extra day off for health prevention;
? Menstrual leave;
? Co-financing for life insurance;
? Baby starter pack;
? Co-financing for eyeglasses;
? Employee Referral Program;
? Xoperosy - our unique gala where we select the best employees;
? Christmas party and Christmas gifts are our tradition;
? Team building trips;
…so it would be great if the distance to us wasnt a problem ?
benefits :
sharing the costs of sports activities
private medical care
sharing the costs of foreign language classes
sharing the costs of professional training & courses
