The Solution Owner for AdTech is responsible for the end-to-end coordination and delivery of advertising technology solutions, ensuring alignment with business goals, compliance, and technical excellence. The role works closely with the Service Manager – AdTech, Marketing, IT, and external partners
responsibilities :
Own the AdTech solution roadmap and backlog, prioritizing business and technical requirements.
Act as the main point of contact for business stakeholders regarding AdTech solutions.
Oversee vendor relationships and manage contracts, budgets, and licensing in collaboration with the Service Manager.
Ensure all AdTech solutions comply with GDPR and internal data protection policies.
Lead workshops and meetings to gather requirements, align on priorities, and communicate progress.
Coordinate incident and problem management, supporting root cause analysis and continuous improvement.
Report on service performance, risks, and opportunities to business and IT leadership.
requirements-expected :
Deep understanding of AdTech platforms (e.g., Google Marketing Platform, Meta, LinkedIn, TikTok, Emplifi, Smartly).
Experience with data privacy, web analytics, and consent management. Strong stakeholder and vendor management skills. Proven ability to drive service improvements and manage complex technical environments.
Technical competencies: job-specific skills and knowledge areas that are required to perform the tasks of the role.