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Solution Engineer (Marketing & Cookie Consent)
  • Kraków
Solution Engineer (Marketing & Cookie Consent)
Kraków, Kraków, Lesser Poland Voivodeship, Polska
Heineken
22. 11. 2024
Informacje o stanowisku

Digital & Technology Team (D&T) is an integral division of HEINEKEN Global Shared Services Center. We are committed to making Heineken the most connected brewery. That includes digitalizing and integrating our processes, ensuring best-in-class technology, and embedding a data-driven culture. By joining us you will work in one of the most dynamic and innovative teams and have a direct impact on building the future of Heineken!


Would you like to meet the Team, see our office and much more? Visit our website: Heineken (heineken-dt.pl)


This role is part of the Global Digital & Technology department of HEINEKEN International and is located in Krakow.


Join our vibrant team as a Solution Engineer Marketing & Cookie Consent at HEINEKEN, where were on a digitalization journey to become the best-connected brewer, aligning with our EVERGREEN 2025 strategy. Were evolving to be more customer and consumer-centric, and your role is a pivotal opportunity to make a significant impact in achieving that goal. Be part of the transformation and contribute to our exciting journey toward excellence!


As a Solution Engineer Marketing & Cookie Consent you immerse yourself in a collaborative agile squad of product architects and Marketing Technology geeks.

Your responsibilities would include:

  • executing seamless integration of the OneTrust and Google Analytics Consent Mode marketing consent solution into the existing systems and platforms of HEINEKEN
  • implementing marketing and cookie consent for both eCommerce B2B platforms and B2C platforms
  • securing different levels of consent for B2B eCommerce Orders/Transactional information and Marketing
  • building eCommerce/B2B preference centres
  • designing the implementation to be scalable and adaptable to future growth and changes in the marketing and regulatory landscape
  • forging relationships globally to enhance solution maturity, both technically and business-wise
  • ensuring compliance, by liaising with legal and privacy departments all over the world, with international data protection regulations, such as GDPR, CCPA, and other relevant standards
  • customizing and designing branded consent forms aligned with the companys identity, ensuring a positive and regionally adaptable user experience
  • managing granular consent preferences, allowing for specific permissions related to diverse marketing activities
  • establishing automated workflows for the entire consent lifecycle, including initial collection, renewal, and withdrawal processes
  • generating insightful reports and analytics to track and analyze consent data, supporting data-driven marketing decisions
  • implementing a user-friendly opt-out mechanism, empowering consumers and B2B customers to modify or withdraw consents effortlessly
  • conducting continuous monitoring of regulatory changes and updating the consent solution to ensure ongoing compliance
  • providing comprehensive training sessions for employees involved in consent management processes.
  • offering dedicated support channels to address issues and maintain the smooth operation of the OneTrust solution
  • tackling data architecture, ensuring seamless data flows for enhanced journeys, and identifying opportunities for process and technology improvements that have a direct business impact
  • planned governance and planning for solution and capability maturity, continually assessing people, processes, and technology- the operating model for sustained excellence
  • Zooming out and viewing the solution as part of the wider D&T architecture to plan ahead in terms of technology and data architecture
  • willing to learn and acquire certification (offered by Heineken) in OneTrust consent.

You are a good candidate if you have:

  • at least 3-5 years of relevant (global) OneTrust experience in a similar position of configuring and implementing OneTrust consent-related modules, and related API configurations
  • expertise in executing the integration of OneTrust marketing consent solutions seamlessly in B2B eCommerce platforms and B2C platforms for both cookie and marketing consent
  • skills in customizing consent forms, ensuring a positive and regionally adaptable user experience
  • compliance with international data protection regulations is mandatory for this role
  • ability to manage granular consent preferences, allowing specific permissions for diverse marketing activities
  • expertise in the implementation of automated workflows for the consent lifecycle is a key responsibility
  • ability to generate insightful reports and analytics is expected to track and analyze consent data
  • ability to provide dedicated support channels and conduct comprehensive training sessions for employees is part of the role
  • excellent facilitation, presentation, and analysis skills
  • business domain expertise for the relevant product
  • skills in MS Excel, PowerPoint, and JIRA/DevOps
  • experience in working with Business Intelligence tools would be a plus
  • experience of working in a deadline-driven environment with rapid release cycles
  • experience with Agile way of working
  • experience in the rollout of global solutions operating across the markets will be considered as a plus.


We Offer:

  • Flexible Work from Home scheme
  • Attractive Performance Bonus
  • Parking Space for Employees
  • ⏰ Flexible working hours
  • Sodexo Card
  • ☂ Life Insurance
  • ➕ Employee Referral Programme
  • Job Opportunities within HEINEKEN
  • Private Medical Healthcare
  • ⭐ Social Events


  • Praca Kraków
  • Specjalista ds. marketingu Kraków
  • Chief marketing officer Kraków
  • Kraków - Oferty pracy w okolicznych lokalizacjach


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