Join to apply for the SEO Content Manager (Polish Speaker) role at Better Collective

We’re looking for a full‑time SEO Content Manager to join our team and drive the creation, coordination, and optimisation of high‑quality content that ranks in Google and supports the performance of our Polish websites. You will be the owner of your markets, ensuring strong SEO visibility, excellent user experience, and consistent content quality.

Key Responsibilities

• Manage, monitor, and collaborate with freelancers on our social media strategy.
• Coordinate and oversee content production for several key websites and build editorial plans for SEO content.
• Perform keyword research and develop content strategies tailored to different user groups.
• Create new content based on business priorities and market needs.
• Manage freelancer/writer workflows, proofread content, and provide constructive feedback.
• Regularly track KPIs (rankings, traffic, conversions) and take action to improve performance.
• Stay on top of legal and competitive changes in the Polish market.
• Collaborate closely with our Business Development team to ensure we have the best deals in place with partners.
• Work with our CRO/UX team to improve interfaces and increase engagement.
• Ensure that your websites are technically sound and performing well.
• Provide SEO insights and initiatives to improve our overall visibility and performance in Google.

Requirements

We’re looking for someone who:

• Has a strong command of Polish (native‑level) and English, both written and spoken.
• Has a strong editorial sense and can turn any copy into engaging, accurate, SEO‑optimised content.
• Has hands‑on experience with SEO tools such as Google Analytics, Search Console, and keyword research platforms.
• Brings 3 years of experience in content management, SEO, or digital marketing.
• Has experience working with WordPress CMS.
• Is comfortable managing multiple projects and meeting deadlines.
• Has good knowledge of UX principles in web products.
• Communicates clearly, proactively, and collaboratively.
• Holds a degree in Digital Marketing, Communications, or a related field (an advantage but not required).

What We Offer

• Meal tickets.
• Gym membership with the option to add family members.
• Health and life insurance for you, with the option to include family members.
• A fully remote role within Poland.
• A collaborative, international team with plenty of opportunities to learn, contribute, and grow.

At Better Collective, we pride ourselves on fostering a workplace where talent thrives and collaboration flourishes. We are committed to nurturing a learning environment where your growth is a priority. Imagine working alongside a dream team of talented individuals who not only bring their skills to the table but also complement each other. You’ll have ample opportunities to learn on the job from talented colleagues eager to share their knowledge, taking on responsibilities that challenge and inspire you.

Guided by our core values of respect, integrity, ambition, and collaboration, we strive to maintain an inclusive and safe space for all employees. Our culture is built on support and camaraderie. Here, you’ll find caring colleagues who unite over shared passions and ambitions, creating a supportive environment where everyone can succeed together. We believe in having fun while achieving great things, ensuring that work is both enjoyable and rewarding.

About Better Collective

We are a global sports media group headquartered in Copenhagen, thriving in a vibrant international environment with more than 1,600 talented professionals working in offices across four continents and representing over 30 nationalities. Our dedicated employees drive our ambition to conquer the sports media world and become the leading digital sports media group.

We are home to renowned international and national sports media brands such as HLTV, Futbin, Action Network, VegasInsider, Bolavip, SvenskaFans, Tipsbladet, Betarades, and more. Our mission is to excite sports fans through engaging content and foster passionate communities worldwide.

For those who love sports, Better Collective offers the opportunity to work on something you are passionate about, making work both purposeful and enjoyable. Even for those not into sports, the strong sense of sportsmanship woven into our organization and core values creates a collaborative and fun environment.

Better Collective is dual‑listed on Nasdaq Stockholm (BETCO) and Nasdaq Copenhagen (BETCO DKK).

We are an equal opportunity employer

We strongly believe diversity gives us the edge and we are committed to creating a safe working environment where employees can thrive. By embracing our diverse perspectives and experiences, our teams collaborate to innovate and deliver superior sports content and products. We hire for cultural growth and welcome everyone, regardless of background, ethnicity, age, religious and political beliefs, sexual orientation, gender identity, disability, and other characteristics.