Senior Marketing Data Analyst (e-commerce)

Miejsce pracy: Warszawa

Technologies we use

Expected

SQL
Microsoft Excel
Looker
Tableau
Microsoft Power BI
Qlickview

Optional

Python
Google Tag Manager
Google Analytics
Google Cloud Platform
R

Operating system

Windows
macOS

About the project

We are looking for a business-oriented and people-friendly Senior Marketing Data Analyst experienced in e-commerce. If you are passionate about e-commerce, patient and persistent, join our Team!

Analysts are key members of the Finance Department, contributing significantly to the strategic planning process and navigating e-commerce business decision-making. We are the proud owners of our data warehouse and all dashboards used in our company.

Working in a matrix structure, you will primarily collaborate with people responsible for E-Commerce Sales, Marketing, and Brand areas to identify problems and challenges they face where data can provide insights. Within the Analytics Team, you will closely cooperate with our Web Analyst.

Your responsibilities

Querying and analyzing data sets using SQL (Big Query), Python (optionally), Excel/Google Sheets and visualization tools (Looker Studio)
Analyzing data from online marketing channels (e.g., social media, email, paid search) to optimize campaign performance and spending, and provide recommendations.
Developing and monitoring dashboards to optimize digital marketing campaigns, traffic acquisition spend and ROI.
Developing and maintaining attribution models (and others) to assess channel spend effectiveness and returns.
Analyzing, segmenting, comparing, and presenting data; drawing conclusions and making recommendations for improvements and tests.
Supporting the business team in making efficient marketing budget decisions and executing the strategy.
Simplifying complex business problems, tracking them, and enabling fast decision-making based on analytical solutions.
Leveraging new technologies and methodologies to enhance the data platform and improve company performance in collaboration with Data Team
Ensuring data quality and accuracy in collaboration with other Analysts

Our requirements

Experience (+10 yrs) in:

- E-commerce

- Traffic and conversion analytics

- Attribution modeling and ROI’s

- Manipulating and analyzing structured and unstructured data with SQL (any SQL dialect, but BigQuery SQL desired), Excel, Google Sheets, etc.

- Developing front-end reporting with Business Intelligence suites (such as Data Studio, Tableau, PowerBI, Looker, Qlikview, etc.)

- Using basic principles of statistics and mathematics

- Professional communication in Polish and English

Key attributes:

- Excellent analytical and problem-solving skills

- Strong communication skills (oral and written)

- Ability to work autonomously, but within a team

- Sense of humor :)

Optional

It would be an additional plus if you know:

- the specifics of product-based e-commerce and how to navigate within such an industry

- how to apply econometric principles in practice

- Google Stack Tools such as: Google Tag Manager, Google Analytics/GA4, Google Firebase, Google Sheets, Google Apps Script, Google Cloud Platform (BigQuery, Cloud Functions, Pub/Sub)

- Python or R

- how to manage a project

What we offer

One bonus day off every month
Comprehensive healthcare
Multisport
A discount on all Tylko products
And of course, a dog-friendly office!

Benefits

sharing the costs of sports activities
private medical care
remote work opportunities
flexible working time
corporate products and services at discounted prices
no dress code
coffee / tea
extra leave

Please kindly note that the role requires working 3 days per week from our Warsaw office.

Tylko S.A.

TYLKO is an innovative tech-driven furniture company founded in 2015 in Warsaw, Poland. We specialize in providing high-quality storage that our customers can adapt down to the last detail through the use of an intuitive online configurator and our AR-enhanced Tylko App.

We’ve reworked every step of the traditional furniture-buying process in order to create a better and more personal experience – a seamless process from high-quality products with simple online shopping, through free doorstep delivery and effortless, tool-free assembly.

We’re a tight-knit team of 200 specialists from around the world working in the diverse fields of design, production, IT, marketing, communication, customer experience, and much more.

So far, we’ve helped over 140,000 happy customers find their perfect fit, with over 200,000 one-of-a-kind pieces of Tylko furniture shipped around the world.

Praca Warszawa

Specjalista ds. e-commerce Warszawa

Specjalista ds. marketingu Warszawa

Chief marketing officer Warszawa