165 526
23 379
Who Are We?
We are Welltech — a global company with Ukrainian roots and a powerful mission: to move everybody to start and stay well for life. Today 25.5 million users have trusted Welltech to help them build healthy habits — a testament to the real value our innovative, engaging wellness solutions deliver every day. ?
With five hubs across Cyprus, Ukraine, Poland, Spain and the UK and a diverse, remote-friendly team of 700+ professionals, we continue to scale rapidly. Our innovative apps — Muscle Booster, Yoga-Go and WalkFit — empower millions to transform their lifestyles and unlock their personal wellness journeys. Welltech is where your impact becomes real. And our values clearly attest to that: we grow together, we drive results, we lead by example and we are well-makers.
If this looks like you and you thrive in a fast-paced environment, you’ll fit right in at Welltech. Let’s build wellness for millions together.
What Were Looking For
We are seeking a highly strategic and execution-focused Senior CRM Manager to own the end-to-end lifecycle of our lead remarketing and automated communication programs for the Yoga-Go application. This role is central to driving first subscription conversion, ensuring that high-intent leads move smoothly from initial interest to their first paid subscription.
✨ The ideal profile:
Technical & Analytical Skills
Who Are We?
We are Welltech — a global company with Ukrainian roots and a powerful mission: to move everybody to start and stay well for life. Today 25.5 million users have trusted Welltech to help them build healthy habits — a testament to the real value our innovative, engaging wellness solutions deliver every day. ?
With five hubs across Cyprus, Ukraine, Poland, Spain and the UK and a diverse, remote-friendly team of 700+ professionals, we continue to scale rapidly. Our innovative apps — Muscle Booster, Yoga-Go and WalkFit — empower millions to transform their lifestyles and unlock their personal wellness journeys. Welltech is where your impact becomes real. And our values clearly attest to that: we grow together, we drive results, we lead by example and we are well-makers.
If this looks like you and you thrive in a fast-paced environment, you’ll fit right in at Welltech. Let’s build wellness for millions together.
,[Lifecycle Strategy & Execution: Own the remarketing strategy for non-converted leads to drive first-time subscriptions and increase LTV; Build and optimise automated CRM journeys end-to-end, including segmentation, logic, QA, and performance improvements; Ensure lifecycle messaging aligns with user behaviour and funnel context. , Campaign Development & Personalisation: Create high-impact, personalised campaigns that communicate Yoga-Go’s value and address barriers to subscription; Work closely with the Lifecycle Content Lead on messaging frameworks, creative direction, and value narratives; Deliver clear content briefs and ensure consistent, segment-specific messaging across all touchpoints. , Testing, Optimisation & Analytics: Lead a robust test-and-learn program across offers, messaging, formats, and creative concepts; Partner with Analytics to evaluate impact on conversion, rebill, churn, and LTV; Document insights to continuously refine campaign effectiveness., Cross-Functional Collaboration: Serve as the key CRM partner for Yoga-Go, collaborating with Monetization, Performance Marketing, Product, and Analytics; Ensure alignment across lifecycle campaigns, paywalls, in-app experiences, and brand guidelines., Performance Management: Lead bi-weekly performance reviews and share insights, blockers, and next steps; Analyse monthly KPIs with Analytics, focusing on how content, creative, and messaging drive conversion. Requirements: CRM, Segmentation, QA, Testing, Iterable, Analytical skills Additionally: Sport subscription, Private healthcare, International projects, Training budget, Lunch card.