Senior Content Specialist at Certifier

Who are we looking for?

We’re looking for an experienced Senior Content Specialist to drive our content strategy. If you have a strong background in content creation and project management and are excited about working in a dynamic SaaS environment, we’d love to hear from you!

About Us:

We are a 15-person tech startup based in Krakow , focused on developing B2B SaaS solutions for digital credential management (certificates and badges). Led by experienced founders and backed by leading EU venture funds. In just two years, our team has launched our core product and gained over 1000 organizations as paying customers. Now we generate more than 100K/monthly traffic for our content from Tier1 Geo and were poised for growth and ready to expand our team .

What will you do?

As our Senior Content Specialist, you will participate in developing and leading the execution of content strategy focused on generating new traffic, solving users’ problems, and engaging our current customers. You will also collaborate with a cross-functional teams (both external and internal), work hands-on with stakeholders, and ensure all content aligns with our quality standards and goals.

Your work will be challenging and simple at once - here’s what your work will look like:

60 % - Leading content execution : Collaborating closely with internal: designers, developers, know-how owners, and external: content writers, video editors, etc. In practice, here you have the biggest opportunity to create a smoothly functioning “organism” to deliver high-quality content. 

30 % - Planning & backlog creation : Participating in the creation of the content calendar, topics backlog, and briefs that align with our goals. You will communicate with stakeholders, do some research, and spend time selecting the best topics/ideas for new landing pages, blog posts, visual content, YouTube videos, etc. (Yes, we are already producing a lot of different content now, and want to increase these numbers ).

10% - Analysing results and proposing optimizations : Reviewing, improving, and optimizing published content (for SEO, new traffic generation, product updates, better conversion rates, etc). You will work with various tools and stakeholders to analyze current results and figure out what we can do better in the next month, quarter, or content piece.

What Do You Need to Succeed?

• Experience (3+ years) in content creation and content strategy execution  
• Experience (2+ years) in managing some kind of content teams: either internal or freelancers, agencies, etc. 
• Industry-level understanding of good practices and resources management in content creation in English;
• Strong project management skills, including experience in collaborating with / within cross-functional teams: writers, designers, developers (nice to have), SEO specialists etc.
• A strong understanding of organic and business growth in a B2B SaaS context is a plus.
• Ability to thrive in a fast-paced, product-oriented and small, but effective team environment.

What We Offer:

• Attractive base salary of 9,000 - 13,000 PLN net on a B2B contract (or gross equivalent for an employment contract) depending on your experience .
• Remote, hybrid, or on-site at the office in Krakow - you choose .
• A casual work atmosphere with a flat hierarchy - free from formal relationships and boredom .
• Opportunities for self-development, including training, conferences, and more .
• Work with the best equipment – all the tools you need .
• Off-site team events and trips .
• Medicover health care and sports card ⚽.
• 24 paid leave days annually .
• Only the best tools - Ahrefs, Amplitude, ChatGPT Plus and more .
• 100% ownership - Have exciting ideas or content projects you want to bring to life? We’re open-minded and welcome your creativity . Just tell us what you need.

Next Steps:

1. CV and Portfolio Check - Please attach a CV and a portfolio with 5+ content samples that you’ve created, co-created, or managed. For each link, provide some details about your role in the content creation process, the goal of each piece, and any measurable results (if disclosable ).
2. HR Screening - (around 30 minutes) focusing on your experience, motivation, and general skills .
3. Interview with our CEO and Marketing Lead (1.5 hour) .

Prompt feedback, regardless of the outcome .