Co‑creating the strategy for content distribution and promotion activities in Allegro’s markets (PL, CZ, SK, HU). Contributing to the development of content marketing initiatives aligned with the company’s communication and sales objectives.
Responsibilities
- Co‑create the content distribution and promotion strategy in Allegro’s markets (PL, CZ, SK, HU).
- Contribute to the development of content marketing initiatives aligned with the company’s communication and sales objectives.
- Plan and execute content marketing activities: develop and maintain the content calendar, manage the content production process.
- Create and co‑create a variety of marketing materials – expert articles, case studies, infographics, promotional videos and animations, e‑books, industry reports, guides, etc.
- Distribute and promote content across communication channels – websites, social media, newsletters, etc.
- Collaborate with Marketing, PR, UX, Graphic Design, CRM, and other teams on communication projects.
- Ensure UX and message consistency across all published materials.
Qualifications
- At least 3 years of experience in a similar position, supported by proven achievements.
- Ability to create high‑quality content in various marketing formats.
- Practical knowledge of digital marketing and a good understanding of SEO principles.
- Creative approach to assigned tasks.
- Experience in project management.
- Attention to detail and commitment to delivering high‑quality results.
- Ability to communicate freely and effectively in English (C1).
- Experience in the e‑commerce industry will be considered an asset.
Benefits
- Flexible working hours in an office‑first model (4/1) that depend on you and your team.
- A wide selection of fringe benefits in a cafeteria plan – you choose what you like (e.g. medical, sports or lunch packages, insurance, purchase vouchers).
- English classes that we pay for related to the specific nature of your job.
- Work in a supportive team – we have top‑class specialists and experts in their areas of expertise.
- Team tourism, training budget and an internal educational platform, MindUp (with training courses on work organization, means of communication, motivation to work and various technologies and substantive issues).