Citis Global Talent Attraction Team is seeking a Senior Campaign Manager who will play a pivotal role in leading the development of Citi’s recruitment marketing campaigns to attract top-tier talent globally. The successful candidate will be responsible for leading targeted, data-driven marketing campaigns and strategies (with a focus on Citi’s core “functions” business areas e.g.; Finance, Risk) to enhance Citi’s employer brand, engage prospective candidates, and drive qualified applications for priority roles.

What you’ll do

• Lead in the planning of campaigns targeting a wide range of talent segments globally.

• Collaborate with talent acquisition teams and stakeholders to identify key hiring priorities and align campaigns with specific job requisitions and talent pipelines.

• Work closely with internal Talent Attraction teams to ensure timely delivery and smooth execution of campaigns across multiple platforms.

• Create engaging content and ad copy, working with the design team to ensure consistent branding and message alignment that resonates with candidate personas.

• Manage relationship with key stakeholders and compile reports on campaign outcomes.

• Partner with the wider Talent Acquisition (TA) team, Workforce Intelligence and Talent Acquisition (WITA) partners and business stakeholders to ensure campaigns alignment on broader Citi recruitment priorities and diversity goals.

• Stay updated with external market insights including competitor analysis and candidate behaviour insights.

• Organise and prioritise multiple campaigns and tasks, ensuring deadlines are met and campaign elements are effectively coordinated.

• Maintain clear documentation of campaign details including performance data, creative assets and key learnings for future reference.

What we’re looking for

• Expertise in digital marketing, recruitment marketing, or employer branding.

• Strong understanding of tools and platforms, such as, LinkedIn Campaign Manager, programmatic advertising and Search Engine Optimisation (SEO).

• Exceptional project management skills, with the ability to manage multiple campaigns simultaneously.

• Exceptional written and verbal communication skills.

• Proven track record of leading large-scale, data-driven campaigns with measurable success is a plus.

• Experience in recruitment marketing within a corporate environment is a plus.

What we can offer you:

By joining Citi Solutions Center Poland, you will not only be part of a business casual workplace with a hybrid working model (currently up to 2 days working at home per week), but also (potentially, subject to final offer) receive a competitive base salary and enjoy a whole host of additional benefits which can include:

• Employer paid Defined Contribution Pension Plan contribution of 6% of employee’s pensionable earnings (PPE Program)
• Employer paid Private Medical Care Package for employees and Private Medical Care Packages for certain family members available at preferential rates
• Employer paid Life Insurance Program for employees and Life Insurance for certain family members available at preferential rates
• Employee Assistance Program financed by Employer
• Paid Parental Leave Program (maternity and paternity leave; statutory and 2 weeks additional paid paternity leave)
• Sport Card for employees subsidised via Social Benefits Fund and Sport Cards for certain family members available at preferential rates
• Additional benefits from Company’s Social Benefit Fund, in particular: Holidays Allowance, support for sport and cultural activities, team building events.
• Additional day off for volunteering
• Cafeteria/ flex benefit – a company benefits system which enables employees to select and purchase benefits offered by a provider and available for employees on the platform.
• Opportunity to receive an annual discretionary incentive award
• Special offers and discounts for employees

Alongside these benefits Citi is committed to ensuring our workplace is where everyone feels comfortable coming to work as their whole self every day. We want the best talent around the world to be energized to join us, motivated to stay, and empowered to thrive.

Sounds like Citi has everything you need? Then apply to discover the true extent of your capabilities.

Job Family Group: Marketing

Job Family: In-Business Marketing

Time Type: Full time

Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

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