PLEASE NOTE: There are four different work time slots. Please indicate which slot (or slots) suits you best: 9am-5pm, 12pm-8pm, 2pm-10pm, 4pm-midnight.
The Campaign Insights Analyst must understand the end-to-end email campaign lifecycle, client objectives, testing strategies, campaign requirements, customer offers, creative messaging, audience segmentation, and historic campaign performance so they can provide insights and recommendations on strategy and provide management/guidance to other team members.
The Campaign Insights Analyst contributes as a member of a production delivery team, provides oversight to other Analysts as a player/coach, and collaborates with internal/external stakeholders to plan, execute, and measure email marketing campaigns.
The candidate will also be responsible for gathering and reviewing segmentation requirements, coordinating campaign splits and creative versions, analyzing engagement and attribution reports, providing insights and recommendations on audience performance and testing, creating content for monthly and quarterly business reviews, handling ad-hoc requests, driving operational improvements, and contributing to strategy meetings.
The successful analyst is a forward-thinking team player who prioritizes attention to detail and on-time delivery, who can manage multiple projects, and who effectively communicates both internally and externally.
responsibilities :
Participates in status calls with client & stakeholders to gather, document & translate campaign strategies into actional insights.
Ensure mutual understanding exists with Acxiom campaign manager on requirements for data processing, segmentation instructions & volumes, audience net downs, and controls. Work with stakeholders on final approvals for each.
Execute and manage timely dissemination of information across campaign data tracking spreadsheets for accurate final processing.
Analyze campaign results, uncover problems, identify & report on engagement & attribution insights, and make recommendations to improve future performance.
Manage client budgets and provide budget forecast projections.
Provide strategic feedback and communicate updates on campaign progress, goals, and strategy to the client.
Help document final cost metrics for campaign attribution.
Participate in performance review meetings, create content, and speak to insights and data as needed.
Understand and execute all types of analysis and measurements, such as: Audience performance / optimization analysis, opportunity analysis, program measurements.
requirements-expected :
Minimum 1 year email campaign and acquisition strategy experience.
Proven experience and proficiency in SQL, Oracle, MS Office Suite (i.e. Excel, PowerPoint etc.).
Experience with Visualization Tools, such as Tableau.
Experience in a Production Delivery Team.
Project Management experience.
Ability to translate ideas into documented requirements with a focus on detail.
Understanding of data modeling, business analytics/intelligence, data science.
Very good English language knowledge, written and spoken
offered :
Permanent contract from the very beginning (umowa o pracę)
Health insurance and life insurance
Multisport/participation in cultural events
Cafeteria system where you can choose your own benefits
Lunch+ card which can be used in cafes and restaurants
On-line languages classes (English, German, Spanish)
Training - professional certificates, webinars, classroom trainings
Online access to thousands of technical ebooks (Books 24x7, Safari Books Online) and trainings (OReilly)
Extra paid holidays between Christmas and New Year
One extra paid day off for volunteering per year
benefits :
sharing the costs of sports activities
private medical care
sharing the costs of foreign language classes
sharing the costs of professional training & courses