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POLAND-_Senior Marketing Manager page is loaded## POLAND-_Senior Marketing Managerlocations: Łódźtime type: Full timeposted on: Publicado há 30 dias ou maisjob requisition id: JR-00000157Celltrion Group provides biosimilar and innovative biopharmaceutical medications to help increase patient access to advanced therapies around the world. Celltrion Group offers biologics to about 110 countries, along with more than 30 global partners around the world. With hands-on experience and knowledge accumulated through years of working in the advanced pharmaceutical markets around the world, Celltrion Group has been securing distribution channels and providing patients with biosimilars at affordable prices.**1. POSITION SUMMARY**The Senior Marketing Manager plays a critical role in leading the development and execution of strategic marketing initiatives to drive brand growth and market expansion for the Celltrion’s portfolio. This role is responsible for product positioning, market intelligence, and cross-functional collaboration with sales, medical affairs, and regulatory teams. The ideal candidate will have a strong understanding of the pharmaceutical industry and a proven track record in launching and managing brands in competitive markets.**2. KEY ROLES AND RESPONSIBILITIES*** Develop and implement comprehensive marketing strategies* Conduct market research and competitor analysis to identify growth opportunities* Lead product launches and lifecycle management* Build and maintain relationships with KOLs and key stakeholders* Collaborate with the sales team to create marketing tools and training materials* Monitor and analyze campaign performance and optimize accordingly* Plan and execute marketing activities including digital campaigns, congresses, and symposia* Liaise with global and regional marketing teams**3. WORK EXPERIENCE*** **7+ years of marketing experience in the pharmaceutical/biotech industry** + Led strategic brand planning and execution across multiple therapeutic areas + Hands-on experience in both domestic market environments* **Proven track record in product launches** + Managed end-to-end launch planning: messaging, positioning, promotional tools, and cross-functional alignment + Collaborated with medical, regulatory, and sales teams for successful product rollouts* **Strong market and competitive analysis background** + Identified market opportunities through data-driven insights + Developed targeted strategies based on segmentation and unmet needs* **Stakeholder and KOL engagement** + Built and maintained relationships with key opinion leaders and healthcare professionals + Organized advisory boards, symposia, and scientific conferences* **Experience in digital and multichannel marketing campaigns** + Executed omnichannel strategies including CRM, digital content, and virtual engagements + Tracked KPIs to continuously optimize campaign performance**4. SKILLS AND SPECIFICATIONS*** Strategic Marketing Expertise* Strong analytical thinking for brand positioning, targeting, and messaging* Ability to align marketing initiatives with business goals* Project Management Excellence* Skilled in managing complex projects with cross-functional teams* Proficient in time, budget, and resource management* Excellent Business Communication* Strong verbal and written communication with internal teams and external stakeholders* Confident in presenting to senior leadership and external partners* Fluency in English (both spoken and written)* Comfortable working with global teams and reporting to regional/HQ functions* Capable of developing marketing materials and documentation in English**5. EDUCATION*** Bachelor’s degree or higher in Pharmacy, Life Sciences, Medicine, Business Administration related field* MBA or professional marketing certification preferred**6. CORE COMPETENCIES** Customer FocusBusiness AcumenInterpersonal SavvyDrive for ResultsProblem SolvingStrategic Agility### Cargos semelhantes: (1)locations: Łódźtime type: Full timeposted on: Publicado há 30 dias ou maisCelltrion Group provides biosimilar and innovative biopharmaceutical medications to help increase patient access to advanced therapies around the world.Celltrion Group offers biologics to about 110 countries, along with more than 30 global partners around the world. With hands-on experience and knowledge accumulated through years of working in the advanced pharmaceutical markets around the world, Celltrion Group has been securing distribution channels and providing patients with biosimilars at affordable prices.
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