Marketing Transformation Manager GN (She/He/They)

41_R00267544

Obowiązki

• Marketing Advisory & Brand Transformation - help clients define, architect, and activate their marketing strategies, operating models and modern marketing ecosystems enabled by GenAI

• Content at Scale & Modern Marketing Execution - design content operating models to support omni-channel marketing at scale, reducing cost, time-to-market and improving personalization and brand consistency.

• Intelligent Marketing Performance – partner with data scientists to build performance frameworks, leveraging 1st and 3rd-party data for predictive analytics and real-time campaign optimization

• MarTech Advisory - develop and execute MarTech strategies (e.g., Adobe, Salesforce), activating GenAI tools for key marketing use cases.

Wymagania

• Impactful Projects: Work on transformative initiatives alongside industry leaders for some of the world’s most beloved brands

• Innovation Powered by GenAI: Work with the latest tools to reimagine how marketing is done.

• Collaborative Culture: Thrive in an environment that values inclusion, diversity, creativity and experimentation.

Oferujemy

• 10+ years of experience in marketing transformation, brand strategy, or MarTech consulting — ideally in a consulting or agency environment or within marketing departments on the client side.

• Strong background in at least one of the following: brand development, marketing product management, comms strategy, marketing transformation and advisory, marketing operations and delivery models.

• Hands-on experience with MarTech platforms (CDPs, CRMs, CMS etc.) and marketing analytics tools.

• Fluent English and exceptional communication and stakeholder engagement skills — comfortable influencing at the executive level.

• Agile mindset with strong project leadership and organizational abilities.

Źródło: Accenture/Praca