Informacje o stanowisku

For our client, we are looking for a Marketing Strategist . In this role, you will develop and oversee innovative marketing strategies for email and SMS campaigns, ensuring alignment with client goals to drive customer engagement and retention. We prioritize a supportive environment with clear SOPs to guide your success.

The company provides:

• Achievement-based bonuses to recognize your success.
• The ability to work entirely remotely, ensuring flexibility and a good work-life balance.
• Extensive health insurance benefits.
• Opportunities for career advancement and skill development.
• Choices between permanent (UoP) and contract (B2B) employment, with 20 days of paid vacation or holidays each year.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• Experience in digital marketing strategy, with a focus on email and SMS campaigns.
• Strong analytical skills with a proven track record in segmentation techniques.
• Excellent communication and project management abilities.
• Proficiency in using ClickUp, Slack, Zapier, and Tableau.
• Ability to follow detailed SOPs to maintain high standards of work.

Key Responsibilities:

• Develop and execute comprehensive marketing strategies for email and SMS campaigns.
• Define and track campaign objectives and KPIs to measure success and guide optimization.
• Oversee marketing plans using ClickUp for effective project management.
• Analyze campaign performance and recommend optimizations to improve results.
• Collaborate with cross-functional teams to ensure successful strategy execution.
• Implement advanced segmentation strategies using tools like BlackCrow and Relo.
• Integrate loyalty programs utilizing tools such as Smile.io and Inveterate.
• Use ClickUp for task management and coordination to maintain workflow efficiency.
• Leverage Zapier for workflow automation to streamline processes.
• Present data-driven insights and campaign performance using Tableau.
• Adhere to established SOPs to ensure consistency and effectiveness across campaigns.

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