Job description:
As marketing manager, you will be responsible for creating, executing and supervising marketing strategy, activities and projects across Floori brand. Floori is a B2B software-as-a-service solution dedicated for home improvement industry. We are looking for an experienced marketing leader with growth mindset to support C-level executives with comprehensive marketing strategy execution and supervision.
Requirements:
- Experience: documented experience in a marketing manager role, preferably with a focus on inbound marketing for software industry
- Skills:
- Proficiency in content management systems (WordPress Elementor, HubSpot) and website management tools.
- Proficiency with SEO practices and digital marketing analytics tools (Google Analytics, Google Search Console).
- Experience managing social media accounts and content creation with a focus on B2B lead magnets.
- Knowledge of PPC platforms (Google Ads, Facebook Ads Manager, Linkedin Ads) and campaign optimization.
- Strong project management skills and ability to manage multiple projects simultaneously.
- Excellent written and verbal communication skills in English (C1 level or higher).
- Availability: ability to work at least 3 days/week from office in Gdańsk (Trzy Lipy 3).
Preferred Qualifications:
- Experience in the B2B SaaS or software industry.
- Familiarity with design and collaboration tools such as Figma, Atlassian stack (Jira, Confluence), and Slack.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Knowledge of email marketing and CRM software (e.g., Mailchimp, HubSpot).
