Location: Krakow, Poland

Function: HV Corporate Marketing

Requisition ID: 1035109

The role

We are looking for a detail-oriented and data-driven Marketing Analyst to join our EMEA Marketing team. This role combines data analysis with campaign execution: you will be responsible for turning data into insights, optimizing performance, and collaborating with country marketing colleagues to launch and manage campaigns across the region. The ideal candidate has hands-on experience with digital advertising platforms, especially LinkedIn Ads, and a strong understanding of demand generation metrics.

What youll do

• Collect, consolidate, and analyze marketing performance data across EMEA campaigns and programs.
• Develop and maintain dashboards and reports in tools such as Power BI, Salesforce, and Marketo.
• Launch and monitor digital marketing campaigns across EMEA in close collaboration with local country marketing teams.
• Manage and optimize social media campaigns, ensuring strong targeting, ROI, and pipeline contribution.
• Provide actionable insights and recommendations to improve campaign effectiveness, channel mix, and budget allocation.
• Support forecasting and pipeline analysis in collaboration with sales and marketing leaders.
• Ensure data accuracy and consistency across reporting systems and processes.
• Present insights and campaign results to stakeholders in a clear and compelling way.

What youll bring

• 3-5 years of experience in marketing analytics, campaign management, or demand generation (preferably in B2B/technology).
• Strong proficiency in marketing analytics and CRM tools (e.g. Power BI, Salesforce, Marketo, Google Analytics).
• Hands-on experience managing LinkedIn Advertising campaigns; knowledge of other digital platforms is a plus.
• Solid understanding of marketing KPIs, funnel metrics, and campaign ROI measurement.
• Excellent analytical and problem-solving skills with attention to detail.
• Ability to collaborate effectively with colleagues across different countries and functions.
• Strong communication and stakeholder management skills.
• Fluent in English; additional EMEA languages a plus.

About us

Were a global team of innovators. Together, we harness engineering excellence and passion for insight to co-create meaningful solutions to complex challenges. We turn organizations into data-driven leaders that can a make positive impact on their industries and society. If you believe that innovation can inspire the future, this is the place to fulfil your purpose and achieve your potential.

Fostering innovation through diverse perspectives

Hitachi is a global company operating across a wide range of industries and regions. One of the things that sets Hitachi apart is the diversity of our business and people, which drives our innovation and growth.

We are committed to building an inclusive culture based on mutual respect and merit-based systems. We believe that when people feel valued, heard, and safe to express themselves, they do their best work.

How we look after you

We help take care of your today and tomorrow with industry-leading benefits, support, and services that look after your holistic health and wellbeing. Were also champions of life balance and offer flexible arrangements that work for you (role and location dependent). Were always looking for new ways of working that bring out our best, which leads to unexpected ideas. So here, youll experience a sense of belonging, and discover autonomy, freedom, and ownership as you work alongside talented people you enjoy sharing knowledge with.

Were proud to say were an equal opportunity employer and welcome all applicants for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran, age, disability status or any other protected characteristic. Should you need reasonable accommodations during the recruitment process, please let us know so that we can do our best to set you up for success.