Informacje o stanowisku

• Identify new growth opportunities and assess market potential to prioritize high-impact initiatives.
• Conduct in-depth analysis of market trends, unmet needs, and competitive landscape to shape a differentiated growth strategy.
• Establish a 5-year roadmap covering innovation, brand building, and market expansion.
• Provide strategic guidance to country teams for consistent execution, allowing flexibility for local adaptation.
• Lead ideation and co-creation with R&D, Medical, Regulatory, Packaging, Insights, and Marketing teams.
• Identify opportunities from adjacent categories, emerging science, and global trends.
• Prioritize and sequence launches for maximum commercial and consumer impact.
• Create global brand identities with clear, consumer-resonant positioning.
• Develop launch frameworks including brand guidelines, activation playbooks, and omnichannel campaign assets.
• Enable countries with training, creative assets, and toolkits for high-quality, consistent launches.
• Monitor post-launch performance and share learnings to optimize future rollouts.
• Build market entry business cases with go-to-market strategies and risk/benefit analyses.
• Facilitate knowledge transfer and capability building to accelerate launch readiness.
• Drive launch excellence through structured cross-market collaboration.
• Track performance across markets using KPIs and brand health metrics, implementing corrective actions as needed.
• Lead global campaign development with Communications, Digital, POS, and HCP teams.
• Build an international community for new brands/categories to align priorities, share learnings, and accelerate innovation.
• Serve as the global expert, integrating local insights into strategy and innovation planning.

• Bachelor’s or Master’s degree in Business, Marketing, or related fields.
• 10+ years’ progressive marketing experience in Consumer Health, FMCG, or healthcare-related industries.
• Proven experience in category creation, global brand building, and multi-market launches.
• Demonstrated success in P&L ownership and delivering sustainable growth.
• Able to design and articulate a long-term growth vision for a new category.
• Skilled at delivering complex, multi-market launches on time and on target.
• Aligns diverse stakeholders across countries and functions.
• Expert in turning insights into impactful strategies and market-leading propositions.
• Responds quickly to emerging trends and market changes.
• Passionate about consumer healthcare and delivering meaningful impact to consumers.
• Entrepreneurial, proactive, and solution oriented.
• Resilient and adaptable in fast-paced, evolving markets.
• Hands-on leader who builds trust and empowers teams.
• Strong command of professional English.
• Open to business travel.

• Employment contract
• Private healthcare
• Life insurance
• Multisport card
• Special occasion bonus
• Christmas packages for children
• One extra day off
• Retirement plan

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