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Social Discovery Group (SDG) is the 3rd largest social discovery company in the world, uniting 60+ brands with 500 million users. We solve the problems of loneliness, isolation, and disconnection by transforming virtual intimacy into the new normal. Our portfolio includes online communication platforms focusing on AI, game mechanics, and video streaming – Dating.com, DateMyAge, Cupid Media, Dil Mil, Kiseki, and others.
SDG invests in IT startups around the world. Our investments include Open AI, Patreon, Flo, Clubhouse, Woebot, Flure, Astry, Coursera, Academia.edu, and many others.
We bring together a team of like-minded people and IT professionals specializing in the creation and development of globally impactful social discovery products. Our international team of 1200 professionals and digital nomads works all over the world.
Our teams of digital nomads work remotely from Cyprus, Malta, the USA, Armenia, Georgia, Kazakhstan, Montenegro, Poland, Latvia, Serbia, Spain, Portugal, UAE, Israel, Turkey, Thailand, Indonesia, Japan, Hong Kong, Australia and many other locations.
In August 2024, we achieved Great Place to Work US Certification™! This achievement reflects our core belief that a truly exceptional workplace is built on trust, pride, and camaraderie—not just great perks.
Responsibilities
- Lead the end-to-end creative production for UA ads across Meta, TikTok, and Google (static, video, UGC, AI).
- Translate UA goals (CPA, CR, ROAS, budgets) into clear creative briefs, concepts, and testing plans.
- Manage and mentor a team of Creative Producers, set priorities, distribute workload, and review outputs.
- Act as the single point of contact for UA teams on all creative requests and pipelines.
- Drive continuous creative testing, analyse results, and scale winning concepts.
- Systematise production (templates, re-use, guidelines) to increase speed and volume of high-performing assets.
- Integrate AI tools into daily workflows and promote AI-driven production practices within the team.
- Collaborate closely with UA, design and analytics to ensure fast feedback loops and measurable business impact.
Qualifications
- 7+ years of experience in performance marketing creative production, with a focus on Meta, TikTok, and/or Google.
- Strong understanding of UA metrics (CR, CPA, ROAS) and how creative impacts performance.
- Proven experience driving measurable business impact— increasing revenue, ROAS, or conversion rates through creative testing, production, and optimization.
- Proficiency with AI tools for creative production, optimization, testing, and automation (e.g., ChatGPT, Claude, N8N, Replicate, Lovable, etc.).
- Proven experience managing a creative team delivering high-volume, high-performance assets.
- Excellent organizational, communication, and stakeholder management skills.
- Creative intuition + data mindset.
- Experience working with design teams, video editors, and performance marketers.
What We Offer
- REMOTE OPPORTUNITY to work full time.
- Vacation: 28 calendar days per year.
- 7 wellness days per year.
- Bonuses up to $5,000 for successful referrals.
- 50% payment for professional training, international conferences, and meetings.
- Corporate discount for English lessons.
- Health benefits: up to $1,000 gross per year for self-purchased health insurance or doctor’s fees.
- Workplace organization: equipped workplace or home office reimbursement up to $1,000 every 3 years.
- Internal gamified gratitude system.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing, Public Relations, and Writing/Editing
Referrals increase your chances of interviewing at Social Discovery Group by 2x.
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