Participate in the ATL and BTL marketing asset production process in accordance with the companys brand strategy for effective Integrated Marketing Communication.
Maintain close communication with agencies by delivering clear briefings, thus deriving ideas that align with the communication strategy and desired output.
Assist in setting the multi-dimensional execution strategy for ATL and BTL marketing activities, tailored to each touch point.
Analyze communication impact through before and after consumer research.
Create local or evolve HQ strategy for communication.
Understand external and internal trend changes to extract useful insights.
Possess a basic understanding of media buying and cooperation with media houses.
Develop professional expertise by complying with company policies and procedures.
Work on problems of moderate scope, requiring analysis of various factors.
Exercise judgment within defined procedures and practices to determine appropriate action.
Receive general instructions on routine work with detailed instructions on new projects or assignments.
Minimum Qualifications:
Generally requires a bachelors degree with a minimum of 2 years related experience, or an advanced degree without experience.
We offer:
Employment contract with an attractive salary and bonus system.
Hybrid work (2 remote days per week).
A wide range of benefits (sports card, medical healthcare package, life insurance, access to the Employee Purchase Program, lunch card).
Opportunity to gain practical knowledge in a market leader company.
Opportunity to learn about the latest technical innovations.