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Role Summary and Impact
As part of the Global Operations Centre (GOC) in Poland, you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Implementation Planning Senior Executive, who will:
Media planning:
• Develop an in-depth understanding of media channels (Social platforms, Programmatic and Paid Search) including where, when and how to use them based on the client brief.
• Have a skilled knowledge of industry platform planning tools (social platforms, Prog insights, partners insights, our own reporting insights) and be able to train other team members.
• Have a skilled understanding of industry best practices and digital theory to drive digital cross channel planning and optimization.
• Develop a fundamental knowledge of Digital Purchase Journey thinking and Planning Philosophy.
Campaign management:
• Ownership of campaign activity including briefing teams, collating response, managing client’s deliverables, and ensuring accuracy across all workstreams.
• Run and analyse reports including day to day reporting for all digital channels, publisher reports, local market reporting to create a holistic overview of insights and actions.
• Work closely with the comms planning and activation teams to ensure the day-to-day account is run efficiently and effectively.
• Be able to bring in specialist teams where needed to work on briefs and client questions.
• Ensure financial management processes are always excellent and met in a timely manner.
Effective communication:
• Become a trusted main day-to-day contact for junior clients, learning their business and ways of working. Ensuring that all requests & queries are answered with accuracy and in a timely manner.
• Support in managing Planning Executives to ensure they are on track with daily tasks, mentor and challenge them with new projects to develop their career.
• Start to develop a proactive problem-solving mindset but know when to flag any issues or concerns with Planning Director/ Manager.
• Develops breadth and depth of industry understanding. Becomes confident using tools, technology, techniques and systems and is able to train others.
• Comfortable presenting data directly from platforms and outside platfroms; developing a storyline from the outcomes and translating that into actionable activation plans.
• Can confidently answer client questions and liaise with internal teams on best solutions to use.
• Delivers accurate reports with value-added insights and actionable findings to improve campaign performance.
• Be accountable for the ongoing management of campaign budgets. g finance reconciliations.
• Entertainment category experience.
• Multi-market experience.
• Ability to thrive in a fast-paced, dynamic environment whilst maintaining a partnership focus throughout.
• Proficiency in English.
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, medical care & sports card in Medicover, funding for English language learning, employee mental health awareness day, and more.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We are committed to offering equal opportunities to all employees, which is why we only establish collaborations based on employment contracts.
We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we’ve adopted a hybrid approach, with teams in the office two days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
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While we appreciate all applications received, only those candidates selected for an interview will be contacted.
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.