Informacje o stanowisku

Job Description: Head of Marketing at Testportal

At Testportal, we are building a SaaS platform for skills and knowledge assessment, serving millions of test-takers annually. Our mission is to reinvent exams in the AI era.

We are seeking a founding Head of Marketing to lead awareness and acquisition efforts from the ground up, starting as a team of one.

Qualifications

• 3+ years in global SaaS (preferably B2B). Early-stage experience is a plus.
• 2+ years in a marketing leadership role
• T-shaped skill set with expertise in performance and brand strategy
• Proven track record of increasing awareness and customer acquisition
• Experience hiring, leading marketing teams, and working cross-functionally
• Hands-on experience with modern marketing tools and analytics
• Product marketing experience with measurable results, wins, and lessons learned
• Fluent in English and Polish (C1 level)

Responsibilities

• Define positioning and messaging in collaboration with founders
• Refine product–market fit and validate the business model
• Develop and execute marketing strategies hands-on from day one
• Build and lead the marketing team as the company scales
• Define, monitor, and report on KPIs
• Collaborate across growth functions: activation, retention, referrals, revenue

Why Join Us

• Opportunity: Lead marketing at a growing SaaS company with ~$750K ARR, leveraging existing analytics, with a pathway to CMO.
• Environment: Small team, low bureaucracy, direct access to founders, and insights into profitable, bootstrapped SaaS development.
• Impact: Influence a platform used by millions globally.
• Hybrid Flexibility: Primarily in-office in Wrocław, with occasional remote days for personal or focused work.
• Innovation-First: Embrace new technologies and AI-driven productivity tools.

Minimum Requirements

• SEO, Digital marketing, SEM, Brand strategy, Google AdWords, Social media

Wrocław - Oferty pracy w okolicznych lokalizacjach