Head of Data Infrastructure & Analytics (Fully Remote)

Position: Head of Data Infrastructure & Analytics

Compensation: Up to USD $200,000 per annum + up to 25% Performance Bonus (Equivalent in local currency, based on your location)

Total Annual Package: Up to USD $254,800

Location: Remote

Position Overview

Were seeking a systems‑obsessed data infrastructure leader to architect the analytics foundation that powers strategic decisions across our high‑growth D2C business. This role is for builders who get more excited about preventing data disasters than presenting insights.

You’ll take the helm of our e‑commerce data operations, leading a team that ensures data reliability drives confident decision‑making. Working closely with our Forbes Council Member CEO and cross‑functional teams, you’ll establish the gold standard for analytics operations while enabling data‑driven growth in a competitive global market.

What’s In It For You

This isn’t just another analytics leadership role. This is your chance to become a true industry architect.

• Build systems that matter, not presentations that don’t.
• Partner with the 1 %: Top 5 mattress brand in US with over $1 B in sales; work with our Forbes Council Member CEO; gain firsthand exposure to strategic decisions and high‑velocity execution.
• Embrace radical flexibility – work from anywhere in US; output‑focused, not hours logged.
• Own the technical stack that prevents fires, not fights them; build server‑side tracking, data observability, QA processes.

What You’ll Own

Data Quality Infrastructure (Your #1 Priority)

• Audit existing tracking setup (GA4, GTM, Shopify, Klaviyo, ad platforms) and fix every configuration error.
• Build automated validation systems that catch bugs before humans see them.
• Implement pre‑leadership QA processes with hard gates.
• Create monitoring and alerting: know within minutes when tracking breaks.

Technical Architecture & Reliability

• Design and maintain server‑side tracking implementation for attribution accuracy.
• Architect data pipelines that handle $2 M+ monthly ad spend tracking without errors.
• Establish technical standards: documentation of "always configure X".

Operational Excellence

• Build the QA checklist and data observability dashboards.
• Create runbooks for rapid issue resolution.
• Enforce zero‑tolerance culture: accuracy over speed.
• Manage Analytics Manager + 2 Data Specialists focused on quality.
• Train team on setup procedures and validation protocols.
• Say "no" to ad‑hoc requests that compromise data quality.
• Build scalable processes: solve problems once, systematically.

Strategic Projects (Once Quality is Bulletproof)

• Implement advanced attribution models for multi‑channel $24 M+ annual ad spend.
• Scale analytics infrastructure for international expansion.

What You’ll Need

Must‑Have Technical Chops

• 7+ years in digital analytics with proven track record in high‑stakes B2C environments.
• Expert‑level knowledge of GA4, GTM, server‑side tracking, data pipeline architecture, e‑commerce tracking.
• Diagnose and fix tracking setup errors across entire stack.
• Strong technical skills: SQL expert; Python or R proficiency for data validation.
• Data engineering knowledge: ETL/ELT, data warehousing, API integrations, event‑driven architecture.
• Experience building data quality systems: automated validation, observability, monitoring frameworks.

The Operational Mindset

• Builder, not presenter.
• Zero‑bug mentality.
• Process‑driven: document, systematize, scale solutions.
• Comfortable saying no to protect data quality.
• Firefighter turned fire‑preventer.

Leadership & Communication

• Proven team leadership – manage 3+ person analytics team.
• Explain technical issues to non‑technical executives.
• Enforce accuracy standards.
• Cross‑functional influence – work with engineering, marketing, product to fix data at source.

Red Flags (Don’t Apply If These Apply)

• Focus on strategic insights and executive storytelling.
• Prefer analysis over building systems.
• Accept "good enough" data.
• Inability to explain server‑side tracking.
• Never built a data validation framework.

Good‑to‑Have

• Show reduced data quality incidents via specific systems.
• Architected tracking infrastructure with high accuracy.
• Built automated validation catching errors before leadership.
• Led server‑side tracking migration solving attribution problems.

Bonus Points For

• Experience with data observability tools (Monte Carlo, Great Expectations, dbt tests).
• Background in analytics engineering or data reliability engineering.
• Track record in high‑growth e‑commerce.
• Experience with attribution modeling for multi‑channel marketing.
• Built data quality systems that scaled internationally.

The Puffy DNA

• Be the Owner – accountable for results.
• Execute with urgency – make thoughtful decisions quickly.
• Demand excellence – solve hard problems.
• Be AI‑first – daily AI conversations challenge assumptions.
• Go all‑in – rally as one team to cross the finish line.
• Monthly performance bonuses (up to 25 %).
• The Leaders Club – elite recognition program.
• ‘We Are’ Champion – monthly recognition program.
• Comprehensive medical, dental, vision insurance.
• Generous PTO + public holidays.
• AI‑first organization with AI‑native tool stack.
• Remote first – work from home office.
• International team collaboration (14+ nationalities).

Ready to Shape Your Story?

Click "Apply" and take the first step.

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