Overview

The candidate oversees the development and on-going management of product lines at the European level to ensure the successful design, engineering, production, marketing, promotion and selling of assigned product lines. The role will require the ability to work with multi-disciplinary teams in remote locations and drive team effort towards identified marketing goals.

Key Roles and Responsibilities

• Aligns projects and actions internationally or globally depending on the scope
• Prepares business cases and develops strategies on how to implement them
• Supports European sales teams to strengthen Haworth market position
• Ensures features, benefits and differentiating requirements satisfy market needs
• Realizes compliance with sustainability, safety, and regional regulations requirements
• Coordinates with in- or external design the translation of criteria into product solutions
• Defines short- and long term product plans in conjunction with all functional departments
• Manages product development projects including the coordination of other departments
• Develops strategies for successful product launches with clear storylines and trainings with Marketing Communication
• Leads completion of all key marketing deliverables within the Haworth new product development and implementation process. Coaches involved functions on completion
• Tracks and analyzes competitor portfolios within the responsible category
• Monitors and reports product life performance (pricing, profitability, discontinuation) and ensures structured feedback with Sales
• Builds strong market connections and collaborates closely with Sales and MarCom

Job Requirements and Qualifications

• Graduate in Business Administration or Marketing or equivalent
• Minimum 3 years professional experience with increasing responsibilities
• Broad knowledge of marketing, product planning, project management and preferably basic knowledge of finance, engineering and manufacturing processes
• This job requires a candidate who is able to communicate in English. Any further European language is advantageous.