Overview

We are at an exciting time in Europe Beverages as we look to accelerate growth and build iconic brands as part of the new International Beverages Organisation. Are you passionate about influencing the future direction of the business, championing the consumer so we build a winning portfolio of brands and inspiring innovations that will drive sustainable growth.

Do you have a curiosity to deeply understand consumer needs and behaviour and leverage these insights to catalyse category, portfolio and brand growth? If so, we have a great opportunity for you to join our team as a Strategic & Portfolio Insights Manager across Europe, with a strong focus on the UK.

The Strategic and Portfolio Insights role sits at the forefront of driving impactful decision making and ensuring the portfolio growth strategy is built on strong consumer insights. The role is responsible for providing strategic direction to the business by extracting and presenting actionable insights from multiple data sets including consumer needs, future trends, and category opportunities to shape future business and brand strategy.

Responsibilities

• Deliver world‑class insights to develop and execute strategic plans that drive category and portfolio growth, volume growth, profitability and omnichannel acceleration.
• Support strategic processes with human insight and champion category & portfolio level JTBD, ensuring the business makes consumer‑centric planning decisions and leverages insight frameworks to guide opportunity identification and framing.
• Help the business develop winning plans against strategic growth opportunities through advanced insights and analytics.
• Leverage & embed Demand Spaces to identify clear portfolio opportunities across markets.
• Utilise advanced analytic tools and agencies to forecast demand, identify market gaps and capitalise on growth opportunities.
• Facilitate teams in leveraging demand insights for strategic deep dives, customer meetings and category visions.
• Stay abreast of consumer and category trends, competitive landscapes, and regulatory changes to provide foresight guidance and course‑correct annual plans.
• Proactively identify gaps in consumer understanding aligned to the IB’s strategic plan, leveraging a wide toolkit to uncover human and behavioural truths.
• Manage initiatives to close the gap in understanding, develop collaborative workshops and engagements to manage change and bring stakeholders along.
• Develop compelling and visual strategic frameworks that create broad understanding, provide clarity of opportunity and inspire action.
• Train and guide internal and external teams to deliver powerful analysis, category, consumer and brand insights.
• Build and manage strong relationships with best‑in‑class insights agencies to drive superior partnerships, enable productivity and continuously stretch the insights agenda for PepsiCo.

Qualifications

• 5‑10 years’ experience across top‑tier strategy consulting and/or FMCG insights, contributing to a strategic insights agenda and partnering cross‑functionally to drive insights to action.
• Experience in leading/managing strategy consulting initiatives or insights projects.
• Experience in a consulting capacity, or consultative role, leveraging advanced problem‑solving and analytical skills to influence at a high level.
• Fluent English.

Key Skills

• End‑to‑end strategic operator: think broadly, identify business questions, manage analysis through implications, influence decision makers and drive tangible business impact.
• Courageous self‑starter: operate independently, propose new thinking and embrace challenges.
• Ability to simplify complexity and communicate in a clear, concise, compelling manner.
• Story‑telling and presentation skills to turn data into impactful insights and persuasive strategies.
• Ability to synthesize highly complex findings, focus on critical issues and actionable growth opportunities.
• Ability to see connections across data & insight sources (category consumption, brand drivers, macro & micro trends, future forces).
• Comfortable with a wide set of data (scan, quantitative, qualitative) and build holistic stories.
• Ability to combine quantitative and qualitative data to understand what, why, and how in developing portfolio strategy, ensuring behavioural economics principles drive recommendations.
• Ability to size and forecast business opportunities using quantitative data (retail/scan/market data, demand and occasion surveys, etc.).
• Culture of one team and collaboration, actively creating, promoting, and fostering teamwork.
• Networking: engage cross‑functionally, globally and externally with partners to leverage expertise.
• Commercially savvy, building strong stakeholder relationships and adopting an ownership/consultancy mindset.
• Manage complex stakeholders and demands with intentional priority‑setting and ruthless focus on delivering promised outcomes.
• Leadership and coaching: inspire and motivate the extended team internally and in agencies, maximizing engagement and unleashing potential.