eCommerce Data Analyst
Miejsce pracy: Gdańsk
Technologies we use
Expected
- Google Analytics
- Google Tag Manager
- SQL
- PowerBI
- Excel
Optional
- Hotjar
- Big Query
- Clarity Design System
About the project
Ecommerce Data Analyst works closely with Product Owners and eCommerce Developers to enhance tracking implementation. An important part of this role is to support GA end users and to utilize Google Tag Manager to fulfill business needs of different stakeholders.
This role also utilizes various data sources (behavioral, transactional, customer related) to understand how customers are engaging with the site and recommends improvements. They also design and create key analysis and bring data insights to stakeholders.
Your responsibilities
- Designs measurement plan and utilizes Google Tag Manager to implement events and documents it
- Supports testing to ensure that data layer items are developed correctly and works on troubleshooting technical issues in the GTM setup
- Manages GTM & GA accounts
- Supports Google Analytics end users
- Performs analysis on existing customer, transactional and web data and identifies business opportunities and challenges focusing on company performance and customer behavior, develops reporting solutions
- Provides ad-hoc support for projects and initiatives where problem-solving and/or analytical skills are needed
- Supports building and executing an A/B testing process
- Continuously develops knowledge, tracks and implements latest trends
- Provides training on web data and reports
- Follows data governance standards
- Complies with IT quality policy
Our requirements
- Very good working knowledge of Google Analytics ((including GA4) & Google Tag Manager
- 3+ years of experience working as an eCommerce data analyst or in similar role; Graduate of Digital Marketing, Mathematics, Econometrics, Quantitative Methods, Computer Science or related discipline
- Excellent problem-solving and analytical skills
- Working knowledge of Excel
- Basic working knowledge of SQL
- Hands-on Experience with developing dashboards in data visualization tools (e.g. PowerBI)
- Results-oriented with strong organizational and prioritization skills, attention to detail (project management experience is a plus)
- Business acumen and strategic understanding
- Great communication and presentation skills
- A team player able to build relationships
- Good interpersonal communication skills
- Fluency in written and spoken English
Optional
- Experience with Hotjar, Clarity (or equivalent)
- Knowledge of BigQuery will be a plus
This is how we organize our work
Development opportunities we offer
- development budget
- external training
- intracompany training
- mentoring
- soft skills training
- substantive support from technological leaders
- technical knowledge exchange within the company
Benefits
- sharing the costs of sports activities
- private medical care
- sharing the costs of foreign language classes
- sharing the costs of professional training & courses
- life insurance
- flexible working time
- integration events
- holiday funds
- christmas gifts
Lyreco Advantage
We are a part of Lyreco – a leading distributor of workplace products and solutions in Europe and around the world. We operate as Lyreco Group with Central Competence Services (IT, eCommerce, Customer Experience, Merchandising, Supply Chain Planning and Finance) in France, Poland and The Netherlands.
Altogether, driven by our common strive for passion, excellence, respect and agility, we are constantly looking to innovate and evolve so that our employees, customers and business continue to grow and develop. We believe in a culture that inspires our employees to be the best they can be. Through a perfect blend of people, technology and our corporate social responsibility strategy, we commit to deliver a Great Working Day for all.
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