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CRM & Retention Manager
  • Warszawa
CRM & Retention Manager
Warszawa, Warszawa, mazowieckie, Polska
Jti GBS Poland Sp. z o.o.
12. 3. 2025
Informacje o stanowisku

CRM & Retention Manager



66_1178853101

Obowiązki

  • Contribute to the development of CRM and consumer retention strategies and drive their implementation
  • CRM retention management based on consumer insights, business objectives and marketing strategies
  • Consumer data management with focusing on developing consumer segmentation and targeting (in line with global guidelines and localization objectives)
  • Monitoring and evaluation the effectiveness and accuracy of new campaigns and prepare reports
  • Rewards and loyalty program management - preparing. Executing retention campaign briefs, objectives and agency management
  • Develop and track program effectiveness (key performance indicators - KPI). Report on program effectiveness to leadership
  • Ability to collect data, analyze customer data, interpret and draw assumptions to be checked on consumers: analyze customer data and trends to identify areas of improvement. Recommend solutions to improve customer experience
  • Plan and control the budget
  • Collaborate with other internal departments as well as with 3rd parties, digital agencies, web and software developers

Wymagania

  • University degree in business, marketing or economics
  • Knowledge of digital marketing principles
  • 5 years of professional experience in digital marketing landscape as CRM Manager within agency or at retail/FMCG
  • Professional experience in deployment of CRM strategies, lifecycle campaigns and retention programs
  • Proven track record of success in developing and implementing data-driven retention programs
  • Very good English (both verbal and written)
  • Very good understanding of digital landscape and project management
  • Experience with CRM tools e.g. ACS (Adobe Campaign Standards), CDP (Consumer Data Platform), UTM Tool
  • Strong interpersonal and communication skills
  • Strong analytical skills with experience in data analysis tools
  • Good team player, very well organized

Oferujemy

  • Full-time employment contract

  • Professional onboarding during your first months at JTI

  • Individual approach to your development plan including certified trainings organized by both external and internal trainers

  • Opportunity to work in open atmosphere in modern office in a group of team-players

  • Attractive package of benefits, including among others: company car, private healthcare, sport-card, life insurance, pension plan (when you are here, check our cafeteria system!)

  • Work in a 50/50 hybrid system model

Źródło: Jti/Praca

 

  • Praca Warszawa
  • Manager Warszawa
  • Content Manager Warszawa
  • HR Manager Warszawa
  • Account manager Warszawa
  • Project Manager Warszawa
  • Product manager Warszawa
  • Business Development Manager Warszawa
  • Key Account Manager Warszawa
  • Warszawa - Oferty pracy w okolicznych lokalizacjach


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