Informacje o stanowisku

G2A.COM is the worlds largest marketplace for digital entertainment. On our platform, over 30 million people from 180 countries have already purchased more than 100 million digital items. Sellers from all over the world present a rich offering of over 75,000 digital codes for games, software, gift cards, subscriptions, DLCs, in-game items, and various digital entertainment. We are a safe marketplace, where sellers guarantee instant delivery.

Join us as a CRM & Marketing Automation Team Leader and become part of a team shaping the future of building relationships with millions of users worldwide. You will co-create advanced CRM strategies, implement cutting-edge technologies, and scale marketing initiatives on a global level. This role offers not only the opportunity to work on ambitious projects but also to develop your professional skills in a global e-commerce environment.

You will be responsible for co-developing and executing innovative marketing automation strategies, with a focus on onboarding, retention, and reactivation, driving long-term business growth. You will play a key role in creating unique user experiences for G2A.COM customers across the globe.

Youre a perfect match for the role, if:

• You have at least 3 years of experience in a similar position.
• You have experience working with the Synerise platform.
• You have experience designing complex omnichannel campaigns.
• You are familiar with the gaming industry.
• Your English proficiency is at least B2 level in both spoken and written communication.
• You possess excellent organizational skills and multitasking abilities.
• You can build relationships and explain complex matters in a simple way.
• You have analytical skills and can work effectively in dynamic situations.
• You are skilled at managing teams and projects in an international environment.

Your responsibilities:

• Developing and implementing marketing automation strategies.
• Designing marketing campaigns for every stage of the user lifecycle, with a focus on onboarding, retention, and reactivation.
• Defining campaign scenarios, creating workflows, and designing customer touchpoints.
• Integrating and optimizing communication channels such as email, SMS, and push notifications.
• Creating highly personalized, data-driven campaigns that enhance customer loyalty.
• Monitoring and improving campaign performance through KPI analysis and analytics tools.
• Optimizing and experimenting with existing workflows to achieve better engagement and conversion rates through A/B testing and continuous iteration.
• Collaborating closely with marketing, product, and analytics teams to plan and develop new initiatives.
• Reviewing marketing automation workflows created by other teams within the company, providing constructive feedback, and identifying potential challenges during the planning process.
• Managing marketing automation tools and technologies and integrating them with CRM/e-commerce systems.
• Leading and mentoring a team of marketing automation specialists.
• Staying updated on trends and innovations in marketing automation and implementing modern solutions.
• Leveraging industry insights to enhance customer engagement and retention strategies.
• Managing the marketing automation budget and preparing regular reports for key stakeholders.

Why joining us worth it:

• Hybrid or/and remote workplace model.
• You receive all the necessary work resources, such as a laptop and/or a phone.
• We can provide ergonomic and electronic equipment for your home office.
• We provide an opportunity for realizing new ideas and appreciate them a lot.
• We encourage the development of skills and competences with internal and external trainings.
• We value DEI – Diversity, Equity & Inclusion.
• We support grassroots initiatives and take part in charity events.
• We offer valuable benefits, such as:
• the welcome pack,
• vouchers for the Motivizer platform,
• the MultiSport card,
• an opportunity to take part in internal and external trainings and industry events,
• and many more.
• You will receive discount codes to use on the G2A.COM sales platform.

I’m happy to answer all your questions about recruiting at G2A. Feel free to contact me.

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