All-in-one SEO and digital marketing platform SE Ranking is looking for a Conversion Rate Optimization (CRO) Team Lead to join its team. We are looking for a highly motivated and proactive professional who is excited to take on new challenges.
What you’ll be doing:
- Conduct thorough analyses of websites and landing pages to identify conversion bottlenecks and opportunities for improvement.
- Create landing pages to cover product and acquisition needs.
- Manage CRO team, planning team goals and capacity.
- Plan, execute, and analyze A/B tests to optimize website elements such as CTAs, pricing page, forms, images, copy, and layout.
- Utilize web analytics tools (e.g., Google Analytics, Looker Studio) and other data sources to track and interpret user behavior, identifying areas for improvement.
- Generate regular reports on key results, conversion rates, and the impact of CRO efforts on MRR.
- Provide marketing and development teams with data-driven recommendations for website improvements and enhancements.
- Maintain detailed documentation of CRO strategies, test results, and best practices for future reference.
- Stay informed about industry trends and competitors’ strategies to identify best practices and potential opportunities.
- Collaborate with content and design creators to ensure the website aligns with CRO objectives and product goals.
- Work closely with SEO specialists to ensure that technical aspects of the website do not hinder conversions, such as page load speed and mobile responsiveness.
Requirements:
- At least 3 years of experience with CRO and is ready to take charge and lead.
- Proficiency with web analytics tools, A/B testing platforms, and CRO software. Proven experience in conversion rate optimization, digital marketing, or related roles.
- Knows how to apply user experience (UX) principles and best practices. Aware of content strategy and SEO principles and practices. Proficient in HTML, CSS is a plus
- Strong analytical skills and the ability to translate data into actionable insights. Must be able to tell a story with data, not just read out the facts—excellent communication and collaboration skills for working with cross-functional teams and presenting to clients.
- Creative problem-solving skills and a results-driven mindset. We’re looking for how we can, not what we can’t.
- Upper-intermediate English level
What we offer:
- 20 days of vacation
- Flexible work schedule
- Full coverage of all PE tax expenses
- Full compensation of expenses on medical insurance
- 50% reimbursement of conference tickets and educational courses
- Compensation for individual English courses
- Fun corporate events and team building events
- A top-notch product that is easy to market
- Opportunity to take part in the product decision-making process
- Work with a well-motivated fast-and-furious team
- Supportive environment of marketing professionals that value quality above quantity
About SE Ranking:
SE Ranking is a SaaS company known for delivering comprehensive and intuitive SEO solutions. The platform leverages cutting-edge technologies such as AI and ML, granting in-house and agency SEO professionals the power to deliver results that promote sustainable business growth. Since its inception in 2013, over a million users have subscribed to SE Ranking.
The SE Ranking workplace comprises 150+ talents from all over the globe. As a remote-first company, we strive to offer every team member a proper work-life balance. We take care of our employees’ physical and mental health by providing them with the relevant benefits. We value curiosity, creativity, dedication to life-long learning, transparent internal communication, and constructive feedback. To help every team member thrive and reach their full potential, we nurture a dynamic and supportive work environment that sparks growth.
If you feel strongly that you have what it takes for this role but don’t technically tick all the boxes – apply anyway, just highlight what you’d bring to the table.
