✨We are currently looking for a Content Marketing Specialist to join our global marketing team for the Industrial Division. This team is in charge of planning, creating, and executing worldwide marketing activities in cooperation with our business units, our market and industry management, as well as our sales organizations.✨
The Content Marketing Specialist (based in Warsaw, PL) will report to the Industrial Content Marketing Manager (based in Columbus, OH, USA). This role is part of the global Industrial Marketing Team, which is based in Switzerland. This role requires the ability to effectively communicate via video platforms (Microsoft Teams).
- Write value-focused marketing material with native English expertise,
- Help to manage our web marketing efforts including adding or modifying web pages for mt.com, boosting SEO performance, and optimizing content for machine translation,
- Collaborate closely with our product management, market management, and worldwide sales organizations to develop content to boost traffic, engagement, and conversion, and ultimately drive demand generation and grow sales,
- Understand and utilize the corporate design guidelines to develop marketing materials such as email marketing messages, videos, web pages, printed mailers, brochures, and advertisements,
- Drive content creation process from a holistic point of view and not only focused on text. E.g. How is the image and text of an eMail aligned? How is the end-to-end flow from banner to landing page to value content piece? Does the material reflect our global presence and commitment to diversity, equity, and inclusion?
- Coach the authors, editors, and creatives through the content creation process and ensure that the final content is delivered in time, of high quality and fit for purpose,
- Build network of global internal "customers" from SBUs and sales organizations, ensuring the line of communication and door to Industrial Division Marketing assistance is kept open at all times.
- Minimum 2+ years of experience,
- Native English speaker or C2 level,
- Fluent with standard Microsoft Office tools,
- Experience with Adobe Creative tools is desired, especially Photoshop,
- A strong understanding of the principles of content marketing and content creation processes, especially timelines and workloads,
- Ability to confidently unite subject matter experts and other global stakeholders in order create powerful content,
- Flexible working schedule that occasionally allows for early morning or evening meetings due to time zone considerations within a global team,
- Ability to travel to internationally 1 to 2 times per year.
- Contract of employment [umowa o pracę (we want you to join us for the long run :)
- Annual bonus ,
- Festive benefits paid in April and December,
- Flexible working hours,
- Hybrid work model (3 days a week from home) ,
- Medical care with the basic dental package,
- Possibility to extend medical care to family members and/or Damian Medical Center,
- Life insurance with possible extension for your family members,
- Medicover Sport card,
- Language courses,
- Paid employee referral program,
- Wellbeing activities*
- Space for your initiatives, charity & CSR actions, and improvement ideas,
- Supporting your development through a vast training offer ,
- Discounts for meals and cosmetics at the Poleczki & Platan Business Park,
- A diverse and inclusive workplace.
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METTLER TOLEDO is a global leader in precision instruments and services. We are renowned for innovation and quality across laboratory, process analytics, industrial, product inspection, and retailing applications. Our sales and service network is one of the most extensive in the industry. Our products are sold in more than 140 countries, and we have a direct presence in approximately 40 countries. For more information, please visit www.mt.com.
We are an equal opportunity employer and value diversity at our company. We give consideration for employment without regard to race, color, religion, sex, age, national origin, disability, sexual orientation, gender identity, genetic information, or any other protected classification. You can find more details in our Equal Employment Opportunity Policy.
