Informacje o stanowisku

CEE Busco/No-Spa Zone Brand Lead, Warsaw

Client:

Sanofi

Location:

Warsaw, Poland

Job Category:

Other

EU work permit required:

Yes

Job Reference:

8cda6d9f37fa

Job Views:

32

Posted:

23.01.2025

Expiry Date:

09.03.2025

Job Description:

Sanofi Consumer Healthcare is engaged in a transformation from a strategic, organizational and investment aspect, which impacts all our current and future marketing and business activities. To help fuel this transformation, we are looking for a Zone Brand Lead to join our Central Eastern Europe (CEE) team. You will be responsible for leading and identifying the most profitable and relevant Busco / No-Spa growth opportunities across Central and Eastern European zone.

Main responsibilities:

1. Build CEE organization engagement for growing leading portfolio of No-Spa brand for Sanofi CHC.
2. Role models Sanofi Leadership values and behaviours day to day and as a member of CEE Leadership Team.
3. Contributes to building managers of the future on his/her team and inspires growth across entire organization.
4. Acts as a force for good by integrating sustainability along our business and employees’ mission and operate responsibly from both a social and environmental point of view.
5. Owns brand building (brand strategy - positioning and long-term plan, brand planning, communication & media strategy, innovation strategy) for the countries and brands in scope.
6. Owns end-to-end brand activation along the consumers’ journey to enable them to take health in their hands.
7. Owns creative development with agencies to elevate benchmarks for our communication and increase brand love.
8. Provides inputs on Healthcare Professionals (HCP) engagement strategy and owns materials supporting the execution.
9. Defines budget allocation and priorities for brands in scope and tracks A&P execution vs plan.
10. Monitors and influences brand performance to ensure it meets category KPIs on Sales (sell-in/sell-out), profitability (BOI) and innovation (incremental sales).
11. Anticipates and manages upsides and risks to ensure achievement of business targets.

About you:

1. University Degree - Business or Marketing Background.
2. Strong marketing experience in recognized OTC/FMCG companies at country and/or Zone level with proven track record of stretch business growth and brand building (measures via share growth and brand equity growth).
3. Strong track record in strategic & operational marketing as well as innovation.
4. Flair for creativity and building effective relationships with creative agencies.
5. Strong leadership skills (experienced in leading teams including direct report relationships, cross-functional teams as well as effective intercultural leadership acumen).
6. Excellent people and communication skills, ability to operate and influence in a diverse and complex matrix environment, and ability to build sustainable social relationships within the organization and with external stakeholders.
7. Experience in effective cross-functional engagement with e.g. Supply Chain, Industrial Development, Market Research, Medical and Regulatory.
8. Experience in P&L management and accountability.
9. International experience (experience working outside of own cultural environment / across multiple countries preferred).
10. Fluent knowledge of English and other CEE language (i.e. Czech, Hungarian, Polish, Romanian or Ukrainian).

Pursue, discover:

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

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