Business Solution Architect (Data Segmentation & Activation)
66_1221096601
Obowiązki
Develop and maintain robust, scalable, and secure solution architectures for Consumer Data Platforms (CDPs) and Marketing Automation systems, including batch and real-time data pipelines, ETL/ELT processes, and data quality frameworks, ensuring alignment with organizational standards and industry best practices
Define business-driven data models and segmentation frameworks that support personalized, omnichannel marketing and transactional communications across the customer lifecycle
Wymagania
Lead the development of a cohesive integration strategy across marketing technologies—including e-commerce platforms, consent management systems, and messaging tools—to build a unified and efficient Martech ecosystem
Partner closely with technical solution architects to ensure smooth data exchange, system interoperability, and end-to-end integration across platforms
Oferujemy
Act as a strategic liaison between business stakeholders and technical teams, ensuring alignment of solution designs with business objectives and facilitating successful implementation