Poznań, Poznań, Greater Poland Voivodeship, Polska
VML Enterprise Solutions Sp. z o.o.
8. 11. 2024
Informacje o stanowisku
technologies-expected :
JavaScript
HTML
CSS
Google Cloud Platform
Adobe Analytics
A/B testing
about-project :
We are seeking an experienced Experimentation/Optimisation Engineer to join our dynamic team. The ideal candidate will have a strong background in developing and implementing A/B testing and personalization campaigns using Experimentation tools such as Optimizely, AB Tasty, Webtrends Optimize, Adobe Target, etc. This role will play a critical part within large-scale client engagements where will support their Experimentation/Optimisation efforts in driving customer engagement and optimizing the user experience across them digital estate.
responsibilities :
Develop, implement, and manage A/B testing, multivariate testing (MVT), and personalization campaigns using one or more Experimentation/ Optimisation tools.
Configure and manage tool’s instances, ensuring optimal performance and alignment with client goals
Collaborate with marketing, UX/UI, and content teams to define testing hypotheses, objectives, and key performance indicators (KPIs).
Ensure accurate deployment and tracking of Experimentation/Optimisation campaigns across web and mobile platforms.
Implement analytics tags (GA4, Adobe Analytics, etc.) as well as the Experimentation/Optimisation tool’s tracking variables to ensure tests are measured accurately
Collaborate with clients and internal teams to understand business objectives and translate them into actionable technical requirements.
Develop custom JavaScript and HTML/CSS code for personalized experiences and test variations within the Experimentation/Optimisation tool.
Ensure seamless integration of the selected tool with client websites, mobile apps, and other digital platforms.
Stay updated on the latest of the Experimentation/Optimisation software industry and best practices, ensuring the organization is leveraging their tool’s full potential.
Drive innovation by exploring new features and functionalities within the selected tools and other relevant software.
Contribute to the development of internal best practices, templates, and toolkits to streamline Experimentation/Optimisation implementations.
Serve as a technical expert and consultant to clients, guiding them through best practices in digital personalization and optimization.
Work closely with cross-functional teams, including project managers, marketing, IT, and design, to ensure the successful deployment of campaigns.
Communicate technical requirements and constraints to non-technical stakeholders, ensuring a clear understanding of campaign capabilities.
Provide training and guidance to team members on best practices and capabilities.
Troubleshoot and resolve any issues related to Experimentation/Optimisaiton implementation or campaign execution.
Monitor the performance of campaigns and ensure they are running smoothly, addressing any technical challenges as they arise.
requirements-expected :
Solid understanding of web technologies, including HTML, CSS, JavaScript, and content management systems (CMS).
Hands-on experience with at least one Experimentation/Optimisation tool, including A/B testing, MVT, and personalization.
Proficiency with instrumenting, deploying, and troubleshooting Experimentation/Optimisation implementations
Experience with analytics tools (e.g., Adobe Analytics, Google Analytics) and how they integrate with the Experimentations/Optimisation tools.
Excellent problem-solving and analytical skills.
Strong communication skills, with the ability to explain complex concepts to non-technical stakeholders.
Ability to work independently and as part of a team in a fast-paced environment.
Attention to detail and a strong focus on quality and accuracy.
You will collaborate with our UK project team, so we’ll need you to be available until 18:00 PL
offered :
Salary depending on presented skills:
Mid: 11 000 - 15 000 PLN net on B2B contract
Senior: 15 000 - 20 000 PLN net on B2B contract
Fully remote job as well as possibility to visit our offices in Poznań, Katowice and Bydgoszcz
Work equipment with delivery to your door
Opportunity to work with some of the most exciting brands around the world
