Informacje o stanowisku

Brand Engagement Manager – CeraVe



At L’Oréal Dermatological Beauty, our mission is to help everyone in their quest for healthy and beautiful skin.



The Dermatological Beauty Division is the world leader in dermocosmetics, with international skincare brands recommended by health care professionals and distributed in healthcare outlets worldwide, including pharmacies, drugstores, medi-spa, and e-retailers.



About CeraVe



Developed with dermatologists, CeraVe’s mission is to restore and maintain skin barrier for all through efficacy, safety, compliance, and accessibility. Our skincare products contain a blend of three essential ceramides (ceramides 1, 3, and 6-II), MVE technology, fatty acids, and hyaluronic acid to restore skin barrier function and sustain long-term moisturization with just one use. CeraVe is the No. 1 dermatologist recommended moisturizer brand in the United States and now available in over 40 countries worldwide. In Poland, CeraVe brand is the fastest growing brand in the Category & main contributor to its growth.



We look for BRAND ENGAGEMENT MANAGER who is responsible for building brand image, equity, and advocacy within brand strategy across many different touchpoints such as:



Key Responsibilities

1. Overseeing, planning, designing, leading, or/and supporting Advocacy activities (influencer marketing, medical advocacy, public relations, social media, ratings & reviews, content partnerships, cooperations with online media, developing CSR activities, events, non-standard projects)
2. Developing local communities – brand follower base, influencers, ambassador programs, journalists
3. Coordination of brand communication, lead or/and support brand equity projects via Advocacy touchpoints – per campaign or/and as always-on activities
4. Managing social interactions by handling/supporting social media strategy – content planning, engaging consumers
5. Monitoring, analyzing, synthesizing all campaign data and providing recommendations – usage of internal marketing tools and reports to implement performance approach in advocacy area
6. Cooperate with Digital Manager, Brand Managers, Medical Communication Manager, Sales & E-comm Teams to connect Advocacy, Digital Media, Medical, and Tech into one ecosystem supporting brand equity and business
7. Cooperate with Trade, Sales, Scientific and Business Development Teams to keep unified communication within all channels

1. You have experience in a fast-paced environment , where power brands are part of your everyday work.
2. You have a passion for cosmetics, health & beauty .
3. You like to discover new marketing tools and are always eager to put them in use.
4. You like “test & learn” approach and want to develop your advocacy skills.
5. Your experience in working on dermocosmetics and/or in the medical industry will be an important asset.
6. You have at least 3 years of experience in Social/Influencer marketing/Communication/Brand/Digital management gained in a fast-paced environment (preferably FMCG, Agencies).
7. Are working in an international environment and managing complexity is a part of your everyday work.
8. Believe in the potential of digital & social & influencer synergy and have a will to further develop your skills in this field.
9. Are managing campaign budgets and have experience in leading multiple campaigns simultaneously.
10. Have strong strategic & creative thinking and are a fan of “smart solutions”.
11. Have flexible, self-motivated, decision-maker, result, and business-oriented approach.
12. Have strong communication and networking skills. You like to work with people and you see yourself as a team player.
13. Are digital savvy, creative & innovation seeker.
14. Are optimistic and have “can-do” attitude.
15. Are fluent in both Polish and English.

1. Wide benefits package including sports card, private health care, life insurance, pension package and internal boutique with a discount.
2. Share in profit.
3. Friendly and dynamic work atmosphere in diverse environment of the market beauty leader.
4. Possibility to gain hands-on experience in ambitious projects.
5. Mentor’s guidance and #Learningneverstops mindset: wide learning and e-learning package (more than 22k courses and educational resources).
6. Dedicated Buddy from day one!
7. Community engaged in Sports and CSR activities.
8. Plenty of opportunities to grow – cross-divisionally and functionally.
9. Amazing, sustainable and functional office in the center of Warsaw.

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